Lekker Weskus Collaboration

70 068

Instagram

56 396

Facebook

64 325

Tiktok

11 312

Threads

8 182

Youtube

About

Lekker Weskus — South Africa's Favourite Food & Lifestyle Platform

Lekker Weskus is more than a recipe page; it's a lifestyle that South Africans across the country aspire to. Through authentic food, braai culture and the spirit of the West Coast, Dawid Botha has built an engaged audience that doesn't just watch, they cook, they buy, and they come back for more.

Dawid Botha is a food content creator, restaurant curator and author of the Lekker Weskus Braai Boek. His content reaches people in every province, from Gauteng to the Free State and KwaZulu-Natal.

Making Lekker Weskus one of South Africa's most genuinely national food platforms.

Lekker Weskus is a verified Instagram community of more than 70,000 followers built around food, braai and outdoor-living content.

The account holds a 4.13% engagement rate, averaging around 2,800 likes and 21 comments per post, and consistently generates over two million Instagram views per quarter, the majority of it organic.

The audience is 78% South African, anchored in Cape Town (20.6% of followers), Pretoria, Johannesburg and the country's other major metros, with a 53/47 female-male split and roughly three-quarters of followers falling in the 25–54 age band, South Africa's primary household-spending demographic.

What a Collaboration Looks Like

Every piece of content we create is built around authenticity first. Your product is woven naturally into a recipe, a braai moment, or a lifestyle scene, content that our audience trusts because it never feels forced. You get beautiful, usable assets.

We take care of everything from concept to posting.

All collaborations include:

  • Full concept development and creative direction

  • Ingredients, styling, and editing

  • Travel within 150km is included

  • High-quality styled images for your own social media, newsletter or website

  • Stories posted across Instagram, Facebook, TikTok and Threads

Let’s work together.

Insights & Reach

Instagram logo in black script font on a white background.
Facebook logo with white text on a blue background.
A social media analytics report showing audience demographics, including followers count (39,815), age and gender distribution, top cities in South Africa like Cape Town and Pretoria, and top countries with South Africa leading at 87.6%, followed by Namibia, Australia, and others.
Webber logo with a black background, white text, and a red grill icon
Black and white logo of the Nestlé brand, featuring a bird feeding its chicks in a nest.
Le Creuset logo with black text and a red and black circular emblem on a white background.
Logo for Jonsson Workwear in red text on a white background.
SABC 2 logo with the text 'SABC 2' in blue and orange colors.
The word "checkers" written in large, bold, teal letters on a white background.
A black-and-white illustration of the Fairview town crest with a boar, shield, and a figure planting a tree, along with the text "Founded 1693 Fairview."
Circular logo with the text "Dogney Long Towing" around the edge and a tow hook graphic in the center.
Black and white logo of KitchenAid with the tagline "FOR THE WAY IT'S MADE."
Logo with a gold oval emblem featuring a leaf and the letter S on a white background. Below, the text reads 'SARONSBERG' in large black serif font, with 'Tulbagh' in smaller italic font underneath.
Logo for Alto Stellenbosch featuring a crest with the text 'Since 1695' and 'Red Wine Portray' with bold 'ALTO' and 'STELLENBOSCH' underneath.
Logo that reads 'The Taste Master' with a red whisk and rolling pin crossed above the word 'Taste' in blue, script font.
Expreso logo with white background, featuring the word 'expreso' with the letter 'x' in yellow and the rest of the letters in light gray.
An orange background with a white square in the center. Inside the square, the bold letters 'BU' and 'CO' are displayed, with 'HARDWARE' and 'BUILDWARE' written below. At the bottom, the text 'LET'S BUILD TOGETHER' is shown.
Logo with the words 'Landbou.com', and the Dutch phrase 'Boer op ons werf.'
Pink neon sign with the words "Radio Raps" in cursive font
Black and white text logo that reads 'SARIE my inspirasie' on a plain background.
Logo with the word 'UCOOK' and the tagline 'Good food | Good people' in black text on a white background.
Logo with the words 'The Taste Master' and a whisk and rolling pin design.
Logo of SABC 2, a South African television channel, with the word "SABC" in blue and a circle containing the number "2" in orange.
Logo for Landbou.com with the tagline "Boer op ons werf" in Afrikaans.
The logo of the South African newspaper 'The Daily Expresso' with the text 'exp' in yellow and the rest in white on a white background.
Logo for Maroela Media featuring a stylized tree inside the letter 'O' in Maroela
Three people smiling, standing in front of a wall with blue and wood paneling and a sign that says 'The ...' with a baker's whisk and rolling pin graphic. They are indoors, casually dressed, with one person wearing a green skirt and sneakers, another in neutral colors, and the third in a light blue shirt.
Two people, a woman and a man, are filming a cooking segment outdoors. The woman is wearing a blue patterned dress and the man is wearing a dark shirt and apron. They are standing at a rustic wooden table with food, kitchen items, and condiments. The scene is being recorded with filming equipment, including a microphone on a boom pole and cameras.
Magazine cover titled "Saam en Tafel" with a photo of people sitting outside at a dining table, a rustic building in the background, chickens in the foreground, and various text in Afrikaans.
Two men smiling in a kitchen wearing blue apron with 'expreso' logo, standing behind a counter with bowls of food, knives, and cooking ingredients, with shelves of jars and decorations behind them.
Group of people enjoying a seafood tasting on the beach, with a cooking setup and ocean in the background.
Filming of a cooking show outdoors with a host and a guest, surrounded by crew members filming with professional equipment, and a table with food ingredients and dishes.
A collage of four photos showing outdoor activities: cooking over an open flame, holding a bowl of smoked food, carrying a camping kettle, and a man grilling food on a barbecue with a green backdrop.
Two men cooking on a TV show set with blue kitchen cabinets, potted plants, and jars on shelves, while filming equipment captures their activity.
A camera monitor displays a view of a TV show set with people standing in line, with a logo reading 'The Taste' on a wall in the background, inside a room with wooden panel walls.
A woman in blue and white pajamas is being filmed by a film crew in an outdoor kitchen, with a man preparing food on a wooden table, surrounded by filming equipment and a boom microphone overhead.
Open cookbook showing a grill with fish, a bowl of sauce, and a brush on the grill. The book has text in Afrikaans.
Three men are cooking and laughing behind a kitchen counter with blue tile front in a modern kitchen studio. The background features blue cabinets, shelves with pots and jars, and decorative items. The studio has industrial ceiling elements and warm lighting.
Screenshot of a website article about Dawid Botha, also known as 'Lekker Weskus,' depicting him outdoors with a landscape background and a smiling expression, wearing a light blue shirt.